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Queen Mary Academy

Dr Atm Alam

Dr Atm Alam, Lecturer and Programme Director for B.Eng. Electronic Information Engineering (JEI), School of Electronic Engineering and Computer Science

Describe some of the scholarship projects you have been a part of throughout your career. 

I undertook a study of the introduction of the Social-Media Like Short-Video Lecture (SML-SVL) framework. Drawing inspiration from the captivating attributes of social media, this framework reshapes academic lectures into concise, topic-focused video segments, aiming to enhance student engagement and content assimilation. The study deployed the SML-SVL framework within two modules of a joint programme between Queen Mary and BUPT (China). Its efficacy was assessed using both quantitative and qualitative methodologies. 

What we found was that by mimicking the characteristics of social media short videos, the SML-SVL framework promises a more dynamic learning atmosphere. It recognizes and addresses the shift in media consumption habits, thereby making education more relevant to the digital age. This approach encourages students to actively engage with content, ask questions, and even co-create content, fostering a collaborative and immersive learning environment. The Social-Media Like Short-Video Lecture framework emerges as a promising tool in the arsenal of modern pedagogy. By integrating the attraction of social media formats into academic content delivery, it holds potential to revolutionize classroom experiences, especially in the context of transnational education. As educators, embracing such innovative methodologies is crucial to ensure that we are attuned to the needs and preferences of our students in the rapidly evolving digital age. 

How has that work contributed to your career progression?

The work on the Social-Media Like Short-Video Lecture (SML-SVL) framework has been instrumental in shaping my career progression. Introducing the SML-SVL framework has positioned me at the forefront of innovative pedagogical methods. The subsequent presentations at esteemed conferences such as the Teaching and Learning Conference hosted by Advance HE and the UK-China Transnational Education (TNE) Conference have significantly expanded my professional network, and increasing my visibility among peers and they can be potentially included in my promotion application. The quantifiable results from the SML-SVL project, coupled with its innovative approach, have provided a rich ground for academic publications. Observing the broader impact of the framework, where other faculty members, both within the School of Electronic Engineering and Computer Science (EECS) and beyond, have been inspired to adapt similar methodologies, has positioned me as a change agent within the institution. The tangible positive outcomes of the project, evident from the increased student engagement rates and their feedback, have served as a testament to the efficacy and relevance of my work. This practical impact has strengthened my case for roles that prioritize innovative teaching methods and student-centric approaches. 

How would you describe the impact of your scholarship?

The introduction of the SML-SVL framework has addressed the shift in media consumption habits, making education more relatable and relevant in the current digital era. This bridges the gap between traditional academic delivery and the dynamic digital content that modern learners are accustomed to. The framework has facilitated a paradigm shift from students being passive consumers of content to active co-creators. The SML-SVL framework, by offering content in bite-sized, topic-focused video segments, has ensured that learners, irrespective of their academic strengths, have equitable access to educational resources. The adaptability of other faculty members, within and outside EECS, to integrate short videos into their teaching modules showcases the project's wider influence. The analytics, which demonstrate a 30% higher student engagement rate with shorter SML-SVL lectures compared to traditional formats, provides tangible evidence of the framework's success. Such measurable results highlight the practical impact of the scholarship on enhancing the student learning experience.

What advice would you give to academics about the importance of scholarship to academic careers? 

It is imperative for academics, especially those on Teaching and Scholarship contracts, to actively pursue scholarship for career progression. Beyond personal growth, scholarship has a dual impact: scholarship enhances students' learning experiences and allows fellow academics to adopt innovative practices. Engaging in scholarly activities ensures staying at the forefront of knowledge, fostering thought leadership, and inspiring students to become active learners. Moreover, sharing insights from scholarship promotes a culture of continuous improvement and excellence within the academic community.

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