Herchel Smith Seminar - The Business of Trade Marks: Trade Marks and the Boundaries of the Firm

22 February 2010

Time: 6:00pm
Venue: Lincoln's Inn Fields, WC2A 3JB

Professor Dan L Burk, University of California, Irvine, will speak on his work on Coase's theory of the firm, the organisation of business, and the role of trade marks in both establishing reputation and improving management and infrastructure.