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School of Business and Management

Dr Arash Valipour

Arash

Joint Programme Director, MSc Marketing; Lecturer in Marketing

Email: a.valipour@qmul.ac.uk

Profile

Roles:

Biography:

Arash Valipour is a Lecturer (Assistant Professor) in Marketing at Queen Mary University of London, School of Business and Management. He joined Queen Mary from Leeds University Business School, where he obtained a PhD in Marketing. He also holds a BSc in Computer Science and an MBA in Marketing. Arash is a Fellow of the Higher Education Academy

Arash’s interests focus on:

  • Services Marketing
  • Front-Line Employees
  • Occupational Health Psychology
  • B2B Marketing
  • Professional Services Firms

 

 

 

Teaching

Undergraduate:

  • BUS101: Introduction to Marketing and Communications

Postgraduate:

  • BUSM094: Introduction to Marketing Theory and Concepts

Research

Scholarly Contributions

Pedagogic Publications:

Conference papers

  • “Restructuring Curriculum Activities: A Necessity in the Covid-19 Era”, Academy of Marketing Conference, 2021, Online.
  • “The Role of Job Demands in Job Engagement: Evidence from Professional Service Firms”, Winter AMA Conference, 2019, Austin, US.
  • “Impact of Job Stressors on Job Engagement in Professional Services Firms: The Moderating Role of Job Feedback, AMS Annual Conference, 2019”, Vancouver, Canada.
  • “A Study of Job Stressors among B2B Senior Solicitors”, AMS World Marketing Congress, 2019, Edinburgh, Scotland.
  • “Job Stress in Front-Line Employees of Professional Services Firms: The Case of the UK Law Firms”, Academy of Marketing Conference, 2019, London, UK.
  • “The Relationships among Brand Personality, Emotional Brand Attachment and Brand Loyalty: An Empirical Study of Mobile Market in Iran”, EMAC Conference, 2016, Oslo, Norway.
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