School of Politics and International Relations

Professor Tim Bale, The rise of Tory attack ads on Facebook

31 May 2017

The Conservatives seem to be flooding Facebook users in marginal constituencies with anti-Jeremy Corbyn attack adverts, designed to draw away the Labour faithful, according to a BBC article. Professor Tim Bale said: "The Tories know from work done by [campaign strategist] Lynton Crosby and Textor [a social research and polling company] that Corbyn is Labour's biggest weakness and May is their biggest strength. Targeting Corbyn's leadership is a no-brainer."
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