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School of Business and Management

Dr Xue Zhou


Senior Lecturer in Entrepreneurship and Project Management; Programme Director for BSc Business Management (Year 2)

Office Hours: Monday, 3.00pm - 5.00pm




Dr Xue Zhou is a Senior Lecturer (Associate Professor) in Entrepreneurship and Project Management at Queen Mary, University of London. She holds a BSc in Heating Ventilation Engineering from Nanjing University of Technology in China, MSc and PhD degrees in Engineering Management from Coventry University in UK. Before joining Queen Mary, she was a Senior Lecturer in Project Management, Digital Lead, and Academic Developer at Coventry University.



  • BUS267: Working with Business Data
  • BUS025: Entrepreneurship


Dr Xue Zhou is Senior Fellow of the Higher Education Academy. Xue holds a Postgraduate Certificate in Higher Education Professional Practice. She is also member of Certified Management & Business Educator (CMBE).



Areas of Supervision Expertise:

Dr Xue Zhou welcomes prospective doctoral students with a research interest in digital technology adoption in the field of manufacturing, healthcare and higher education. She also has a special interest in pedagogical research. Some of the areas Xue is interested in include:

  • Digital literacy
  • Technology enabled learning
  • Cross cultural adjustment
  • Online professionalism
  • Audio and video feedback.

Public Engagement

Xue is external examiner in York St Business School and PhD external examiner in number of HEIs in UK.


External papers and conferences

Scholarly Contributions

Dr Xue Zhou's main interests fall within the field of digital literacy, cross-culture adjustment, international curriculum design and academic staff development. She is also interested in digital technology adoption in manufacturing, healthcare and higher education.



  • Zhou, X., Smith, C. and Al-Samarraie, H. (forthcoming, 2022). Systematic literature review of digital technology adaptation and experiences during Covid-19: what should we keep? British Journal of Education Technology.
  • Odea, C. and Zhou, X. (forthcoming, 2022). Policy concern about students’ online professionalism in post pandemic blended learning. Policy Futures in Education.
  • Zhou, X. and Milecka-Forrest, M. (2021). Two Groups Separated by a Shared Goal: How academic managers and lecturers approach the introduction of digital technologies in UK Higher Education. Research in Learning Technology, 29. 
  • Zhou, X. and Milecka-Forrest, M. (2021). Conceptualising the contribution of Chinese Social Media in the ‘China Speed’ Innovation Ecosystem. Paper presented at International association on Management of Technology (IAMOT), Held 19-23rd Sep 2021, Cairo, Egypt. 
  • Enang, E., and Zhou, X. (2021). Exploring the impact of audio feedback on international students' learning and wellbeing. Paper presented at Learning Teaching and Student experience Conference. 
  • Zhou, X., Orim, S. and Wolstencroft, P. (2020). Please don’t put your phones away: the application of learning technology in UK Higher Education, a Framework for Discussion. Compass  Journal of Teaching and Learning, 13(2), 1-17. Doi: 10.21100/compass.v13i2.1091 
  • Zhou, X. (2020). Supporting students in a time of Crisis in Wolstencroft, P., De Main, L. and Cashian, P. (2020) Achieving Teaching Excellence: Developing Your TEF Profile and Beyond, Maidenhead: Open University Press. 
  • Xinwen, Zhang, Zhou, X. and Yoruk,E. (2020). Health self-monitoring devices adoption in China: a modified model theory of Technology Acceptance Model. British Academy of Management conference 2020. Held 2-4 Sep, conference in cloud.  Available at:  (Best development paper in innovation track) 
  • Zhou, X. (2019) Managing ‘tutor team teaching’ with groups of 300+ students. In Teaching and Learning Excellence: The Coventry Way. Coventry: Coventry University. ISBN: 978-1-84600-092-8 
  • Forrest, M. and Zhou, X. (2019). Changing the perception of how digital technologies are adopted into Higher Education (HE), how to balance the views of both academic staff and management. Learning, Teaching and Student Experience Conference 2019. Held 14-15 May 2019, Manchester, UK. 
  • Zhang, X.W. and Zhou, X. (2019). Re-examining the Technology Acceptance Model from stakeholders’ management perspective in health sector. British Academy of Management conference 2019. Held 3-5 Sep, Aston University, Birmingham, UK.  Available at: 
  • C-Y, Liu.; D-Z, Liu.; X, Mao. and Zhou, X. (2017). Extended Multipoint Approximation Method. In: DEStech Transactions on Computer Science and Engineering. 2nd International Conference on Applied Mathematics, Simulation and Modelling, Held 06-07 Aug 2017, Phuket, Thailand. DEStech Publications, Inc. available at: 
  • Emam, N., Zhou, X. and Naggar, F. (2017). ‘The relationship between sustainable human resource management practices and employees’ work behaviour in Egypt: An examination of the role of work engagement”. BAM conferences. Held 5-7 Sep, University of Warwick, UK. 
  • Emam, N., Zhou, X. and Naggar, F. (2016). ‘The Growing Concept and Functions of Human Resources Development’. Coventry University internal research conferences. Held 30th Jun 2016, Coventry University, UK. 
  • Liu, D., Zhou, X. and Toropov, V. (2016) Meta-models for Composite Lattice Fuselage Design. International Journal of Materials, Mechanics and Manufacturing, Vol 4 (3): 175-178 
  • Zhou X. and Orim, S. (2015) ‘Impact Investigation of using a digital literacy technology on a Module: Case study of Tophat’. International Journal of Learning, Teaching and Education Research. 11(1), 99-116. Available at: E-ISSN: 1694-2116 
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