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Marketing and Management

Entry Year: 2023

3 study options

Marketing and Management BSc (Hons)

Key information

Degree
BSc (Hons)
Duration
3 years
Start
September 2023
UCAS code
4G44
Institution code
Q50
Typical A-Level offer
Grades AAA at A-Level. Excludes General Studies, Critical Thinking and Use of Mathematics.
Full entry requirements
Home fees
£9,250*
Overseas fees
Fees for 2022 entry will appear here shortly

*These fees are for the 2021-22 academic year and are provided as a guideline. Fees for 2022-23 have not yet been set.

Marketing and Management with a Year in Industry BSc (Hons)

Key information

Degree
BSc (Hons)
Duration
4 years
Start
September 2023
UCAS code
4G46
Institution code
Q50
Typical A-Level offer
Grades AAA at A-Level. Excludes General Studies, Critical Thinking and Use of Mathematics.
Full entry requirements
Home fees
£9,250*
Overseas fees
Fees for 2022 entry will appear here shortly

*These fees are for the 2021-22 academic year and are provided as a guideline. Fees for 2022-23 have not yet been set.

Marketing and Management with Integrated Foundation Year BSc (Hons)

Key information

Degree
BSc (Hons)
Duration
4 years
Start
September 2023
UCAS code
4G45
Institution code
Q50
Entry Requirements
Full entry requirements
Home fees
£9,250*
Overseas fees
Fees for 2022 entry will appear here shortly

*These fees are for the 2021-22 academic year and are provided as a guideline. Fees for 2022-23 have not yet been set.

Overview

Marketing is the vital bridge between an organisation’s products or services and their intended audience.

Marketing can make or break a business. Skilled marketing professionals are highly valued in every industry, and have access to a wide range of career pathways.

Our Marketing and Management BSc combines business management with contemporary marketing theory and practice.

You will learn the essential principles of marketing and management in your first year. In your second and third years, you will progress to more intensive studies of specialised areas such as advertising, consumer psychology, services marketing, brand management, market analytics and digital marketing.

If you select the 'Year in Industry' route, you will have the opportunity to spend the third year of your degree on an industry placement with an employer.

Professional recognition

The Chartered Institute of Marketing (CIM) has awarded a Graduate Gateway against this programme. The modules you study as part of the degree give exemptions towards the CIM Certificate and CIM Diploma in Professional Marketing. To complete the CIM qualifications, you must then take one or two CIM modules (for the certificate and diploma respectively), after graduation.

CIM logo

Structure

If you are taking an Integrated Foundation Year, this will take place before Year 1. If you choose the Year in Industry option, your degree will take four years to complete.

Year 0

Foundation Year


Compulsory:

  • IFP/J3016 Applied Mathematics for Business
  • IFP/J3000 English Language and Study Skills
  • IFP/J3020 Independent Study Project
  • IFP/J3015 Introduction to Business and Management
  • IFP/J3018 Management


You must choose one from:

  • IFP/J3017 Accounting for Business
  • IFP/J3019 Marketing


Optional


Choose one from:

  • Film studies: IFP3009 Introduction to Film Studies; IFP3010 European and American Art Cinema
  • French: IFP4011 French Language and Culture I (a); LAN4012 French Language and Culture I (b)
  • Geography: IFP/J3005 Introduction to Human Geography; IFP/J3006 The Human Geography of London
  • History: IFP/J3023 The History of the UK from 1900 to 1955; IFP/J3024 The History of the UK since 1956
  • Politics and International Relations: IFP/J3003 Introduction to Politics; IFP/J3004 Introduction to International Politics
  • Japanese: IFP4041 Japanese Language and Culture I (a); LAN4042 Japanese Language and Culture I (b)
  • Literature: IFP/J3007 Introduction to English Literature; IFP/J3008 Introduction to American Literature
  • Spanish: IFP4021 Spanish Language and Culture I (a); LAN4022 Spanish Language and Culture I (b)

Please note that all modules are subject to change.

Year 1

  • Accounting for Business
  • Applied Economics
  • Business in Social and Historical Context
  • Fundamentals of Management Studies & Skills
  • Marketing Principles
  • Organisation Studies
  • Quantitative Analysis for Business
  • Work and Employment in Context

Please note that all modules are subject to change.

Year 2

Any second year student wishing to choose the Marketing Dissertation module in their third year, must study Research Methodology in the second year.

Compulsory:

  • Advertising
  • International Marketing
  • Services Marketing
  • Strategic Marketing


Choose four from:

  • Business and History
  • Business Law
  • Corporations and Social Responsibility
  • Creative Industries
  • Entrepreneurship
  • European Business Context
  • Operations Management
  • Persuasive Strategies in Marketing
  • Research Methodology
  • Volunteering and Social Action - Theory and Learning

Please note that all modules are subject to change.

Year 3

Third year students take four compulsory modules and four optional modules. Students who choose to take the optional dissertation module must choose four compulsory modules and two optional modules, plus the dissertation module.

Compulsory:

  • Business to Business and Relationship Marketing
  • Consumer Psychology
  • Creative Brand Marketing
  • Digital Marketing


Choose up to four from:

  • Business and Social Approaches to Social Media 
  • Business Computing
  • Employment Relations
  • Fundraising Management
  • Global Supply Chains
  • Innovation & Entrepreneurship
  • Managing Diversity
  • Marketing Dissertation
  • New Product Development
  • Principles of Evidence-Based Management
  • Social Impact and Evaluation
  • Social Network Analysis
  • Strategic Management: Concepts and Cases

Please note that all modules are subject to change.

Study options

Apply for this degree with any of the following options. Take care to use the correct UCAS code - it may not be possible to change your selection later.

Integrated foundation year

International students can apply for our Marketing and Management BSc with an Integrated Foundation Year. The foundation year prepares you for the rest of the programme and is taught on campus by Queen Mary lecturers.

Year in industry

This option will allow you to spend the third year of your degree on an industry placement with an employer, in a role relevant to your field of study. After the placement, you will return to university to complete your final year of study, meaning your degree programme will last four years in total.

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Testimonial

"This course challenges me to look at businesses from new perspectives, and opens my mind to different possibilities of how businesses might be run in the future. I’ve been given the opportunity to expand my CV by taking part in the SBM Consult programme and working as a student ambassador. These experiences were fun and helped me connect to other SBM students, while developing my professional abilities."

Kestrel Lauryssen-Mitchell, Marketing and Management BSc (quoted in 2022)

Teaching

Teaching and learning

Teaching and research are based on three pillars: governance; social justice and sustainability; as well as the UN Principles for Responsible Management Education (PRME).

You'll receive approximately two hours of weekly contact time per module, comprising lectures led by academic staff and smaller seminar groups.

For every hour spent in class, you’ll complete a further two to three hours of independent study. You'll have access to well-designed resources for this self-directed study, and we will pair you with an academic advisor to support your progress at all stages of your degree.

Assessment

Assessment typically includes a combination of coursework (presentations, assignments, essay report writing, in-class tests, research and project work) and/or examinations in May or June.

Resources and facilities

The School offers excellent on-campus resources to aid your studies, including:

  • A purpose-built media suite designed to support student entrepreneurship.
  • A dedicated Internships Coordinator to help with work experience opportunities and applications.
  • A free four-day leadership development course for third year students, providing practical leadership training outside the classroom.
  • An alumni network that can connect you to fellow Queen Mary graduates worldwide.

Entry requirements

A-LevelGrades AAA at A-Level. Excludes General Studies, Critical Thinking and Use of Mathematics.
IBInternational Baccalaureate Diploma with a minimum of 36 points overall, including 6,6,6 from three Higher Level subjects. This must include a minimum of 4 in Standard Level Mathematics.
BTECSee our detailed subject and grade requirements
Access HEWe consider applications from students with the Access to Higher Education Diploma. The minimum academic requirement is to achieve 60 credits overall, with 45 credits at Level 3, of which 30 credits must be at Distinction and 15 credits at Merit or higher. Applications are considered on a case by case basis. Due to the high volume of applications, we do not make offers of study purely on the basis of meeting grade requirements.
GCSEMinimum five GCSE passes including English and Maths at grade C or 4.
EPQ

Alternative offers may be made to applicants taking the Extended Project Qualification.

For further information please visit: qmul.ac.uk/undergraduate/entry/epq

Contextualised admissionsWe consider every application on its individual merits and will take into consideration your individual educational experiences and context. More information on how academic schools and programmes use this information as part of the admissions process, can be found on our contextualised admissions pages.
A-LevelGrades AAA at A-Level. Excludes General Studies, Critical Thinking and Use of Mathematics.
IBInternational Baccalaureate Diploma with a minimum of 36 points overall, including 6,6,6 from three Higher Level subjects. This must include a minimum of 4 in Standard Level Mathematics.
BTECSee our detailed subject and grade requirements
Access HEWe consider applications from students with the Access to Higher Education Diploma. The minimum academic requirement is to achieve 60 credits overall, with 45 credits at Level 3, of which 30 credits must be at Distinction and 15 credits at Merit or higher. Applications are considered on a case by case basis. Due to the high volume of applications, we do not make offers of study purely on the basis of meeting grade requirements.
GCSEMinimum five GCSE passes including English and Maths at grade C or 4.
Contextualised admissionsWe consider every application on its individual merits and will take into consideration your individual educational experiences and context. More information on how academic schools and programmes use this information as part of the admissions process, can be found on our contextualised admissions pages.

Academic requirements

This programme combines a three-year degree with a bespoke foundation year, providing you with a smooth pathway as an international or EU student whose prior education or English language proficiency does not enable you to apply directly for a three-year degree.

This programme is designed for students who have completed a good high school education that consists of at least 12 years study. For full country specific entry requirements and qualification equivalencies visit: qmul.ac.uk/international/countries

If you have taken both GCSE and A level exams (or equivalent qualifications) in the UK you will not be considered for admission to this programme. In such cases we recommend that you apply for the relevant three year programme with entry in year 1.

Applicants who have studied A levels in the UK will be considered on a case by case basis.

Current University Foundation Programme or International Foundation Programme applicants will not be considered for the Integrated Foundation level course.

Please contact the Admissions team if you are unsure about eligibility.

English language requirements

Minimum of IELTS 6.0, with a minimum of 5.5 in each component.

Non-UK students

We accept a wide range of European and international qualifications in addition to A-levels, the International Baccalaureate and BTEC qualifications. Please visit International Admissions for full details.

English language

Find out more about our English language entry requirements, including the types of test we accept and the scores needed for entry to the programme.

You may also be able to meet the English language requirement for your programme by joining a summer pre-sessional programme before starting your degree.

Further information

See our general undergraduate entry requirements.

Funding

Loans and grants

UK students accepted onto this course are eligible to apply for tuition fee and maintenance loans from Student Finance England or other government bodies.

Scholarships and bursaries

Queen Mary offers a generous package of scholarships and bursaries, which currently benefits around 50 per cent of our undergraduates.

Scholarships are available for home, EU and international students. Specific funding is also available for students from the local area. International students may be eligible for a fee reduction. We offer means-tested funding, as well as subject-specific funding for many degrees.

Find out what scholarships and bursaries are available to you.

Support from Queen Mary

We offer specialist support on all financial and welfare issues through our Advice and Counselling Service, which you can access as soon as you have applied for a place at Queen Mary.

Take a look at our Student Advice Guides which cover ways to finance your degree, including:

  • additional sources of funding
  • planning your budget and cutting costs
  • part-time and vacation work
  • money for lone parents.

Careers

Graduate destinations

Graduating with a BSc in Marketing and Management will improve your employment prospects in this highly competitive sector. You will be well-placed to pursue roles in B2B and B2C marketing, communications, market research, public relations, brand consultancy and social media. Your studies in management will be useful to the pursuit of management positions.

You will also gain a solid grounding in business, so will be well-placed to transition into other business roles.

Recent graduates from the School of Business and Management have been hired by:

  • BDO
  • Deloitte
  • JP Morgan & Co
  • KPMG
  • Standard & Poor’s
  • Unilever

Career support

The School of Business and Management has a dedicated Employer Engagement and Internships Coordinator, and we run a tailored careers programme for students. In previous years, this has included business-specific workshops, industry networking events and visits to companies such as Bloomberg and Salesforce.

Our careers team can also offer:

  • Specialist advice on choosing a career path.
  • Support with finding work experience, internships and graduate jobs.
  • Feedback on CVs, cover letters and application forms.
  • Interview coaching.

Learn more about career support and development at Queen Mary.

Unistats data for these courses

Marketing and Management - BSc (Hons)

Marketing and Management with a Year in Industry - BSc (Hons)

Marketing and Management with Integrated Foundation Year - BSc (Hons)

About the School

The School of Business and Management takes a unique interdisciplinary approach that promises students an inspiring educational experience: we teach you to think beyond textbooks, management fads and memorised formulas for success.

Our faculty come from all over the world and bring a sound practical knowledge to their teaching: they have worked for the BBC, UK government ministries and the European Union.

The School’s Mile End location keeps us close to all the action in the City and Canary Wharf. We’re also home to a number of research centres, groups and clusters focused on public engagement and having a real-world impact.

Contact us

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