Website structure
The structure of your website, also known as ‘information architecture’, determines what information sits on each of your webpages and how these pages relate to one another.
You can think of your website structure like a family tree, with the most important pages at the top (these are the pages appearing in a main menu), and related pages falling below them.
Activity steps
- Take your use cases and content audit and start grouping together the information your website should contain.
- Once you have these groupings, think about small subgroups that can exist within them. Using an ‘events’ group as an example, you might have ‘upcoming events’, ‘how to book onto an event’ and ‘past events’. Lay these out in the style of a family tree, so you can start to visualise the structure of your webpages.
- We call these groupings of webpages ‘levels’. The homepage is your level one page, and then the pages sitting directly below that (the ones you will see in your main menu) are your level two pages. The pages sitting below the level two pages are level three pages, and so on.
Website structure template [XLS 9KB]
Activity goals
By the end of this stage you will have confirmed all the webpages you need to create in writing, and where they sit in relation to one another.