Dr Evangelos Markopoulos
This module will provide a comprehensive introduction to the theory and practice of entrepreneurship. It combines rigorous theory and concepts with practical applications of entrepreneurship. The module will begin with establishing a connection between strategy and the realities of innovation in organisations. It will then explore different sources of entrepreneurship and initiation strategies (e.g. open innovation, commercialisation, incubators, business networks). The module will then focus on the core aspects of value conceptualisation and creation with the help of the business model concept. This will lead to translating business models into business plans with emphasis on building a convincing case for different audiences (e.g. lenders, investors, crowd funders, resource partners). Finally, the module will consider the broader dimensions of entrepreneurship and its relationship with social benefits and economic value. Throughout the module, students will engage in a practical entrepreneurial learning exercise that will lead to the creation of a business plan. This activity will be supported by seminar sessions, individual mentoring and the use of business planning software in tutorials. As such, the module will interweave two strands: theory and concepts of entrepreneurship on the one hand, and entrepreneurial practice exercises on the other.
40% coursework and 60% Exam
Byers, T.H., Dorf R.C. and Nelson A.J. (2011) Technology Ventures, New York: McGraw-Hill.
Deakins, D. and Freel M. (2009) Entrepreneurship and Small Firms, London: McGraw-Hill.
Carter, S and Jones-Evans, D (Eds.) (2006), Enterprise and Small Business: Principles, Practice and Policy, Harlow: Prentice Hall.Articles:
Van Praag, C. and Versloot, P. (2007): „What is the value of entrepreneurship? A review of recent research“ in: Small Business Economics, Vol. 29, No. 4, pp. 351-382
Villalonga, B. and R. Amit (2006). "How do family ownership, control and management affect firm value?" Journal of Financial Economics 80(2): 385-417.
Wasserman, N. (2008). "The founder’s dilemma." Harvard Business Review 86(2): 102-109.
Wolcott, R. and M. Lippitz (2007). "The four models of corporate entrepreneurship." MIT Sloan Management Review 49(1): 75-82.
Zhang, J. (2009). "The performance of university spin-offs: an exploratory analysis using venture capital data." The Journal of Technology Transfer 34(3): 255-285.
Zott, C., R. Amit, Business Model Design and the Performance of Entrepreneurial Firms. Organization Science, 2007. Vol. 18, No. 2, March-April 2007, pp. 181-199