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School of Business and Management

New academic staff members for 2010/11

We are pleased to announce the appointment of several new academic staff members. 


Dr. Gregor Claude

Gregor Claude is a Lecturer in Marketing and Communications. He completed his PhD at the Centre for Cultural Studies, Goldsmiths College, London in 2010.  His thesis was entitled Digital Rights Management: Unstable Property and Decentralized Control. His research interests centre on cultural industries; the law, technology, business and politics of digital and intellectual property; and social, cultural and media theory.  Gregor  has taught at Goldsmiths College Media department and was recently a Visiting Lecturer at the School of Business and Management, Queen Mary, University of London. 

Dr. Chris Miles

Chris Miles is a Lecturer in Marketing and Communications. His research concentrates on the interface between marketing  communications, communication theory, and discourse studies. He has published work on marketing communication models, alternative perspectives on advertising effects, rhetorical strategies in marketing writing, instantiations of viral marketing in Japanese horror literature, and discourses of identity in esoteric movements. Chris' book Interactive Marketing: Revolution or Rhetoric?, published in 2010 by Routledge, investigates the constructions and reconstructions of discourse that surround the uses of interactivity in contemporary marketing theory and practice. 

Dr. Amit S. Rai

Amit S. Rai is a Senior Lecturer in New Media and Communication. Previously he was an associate professor of film, media, and postcolonial studies at Florida State University. He received his PhD in Modern Thought and Literature, from Stanford University in 1995, and has taught at the New School for Social Research and the Tata Institute for Social Sciences (Mumbai). He is the author of Rule of Sympathy: Race, Sentiment, and Power (Palgrave: 2002). He has written on Indian masculinity in film, anthropologies of monstrosity, sympathetic discursive relations, and the swerves of media (clinamedia).   His study of new media in India, entitled Untimely Bollywood: Globalization and India‚Äôs New Media Assemblage was published by Duke University Press (May  2009). His blog on the history of media assemblages and the politics of perception can be found at He was recently in India on a Fulbright Senior Research Fellowship diagramming the perceptual mutations involved in gender identity and mobile phone networks in urban areas. 

Professor Denise  Ferreira da Silva

Denise Ferreira da Silva is a Professor in Ethics. Previously she was Associate Professor and Vice Chair at the Department of Ethnic Studies, University of California, San Diego. She received her PhD in Sociology from the University of Pittsburgh in 1999. Her dissertation was entitled Race & Nation in the Mapping of the Modern Global Space: Situating the Predicament of Brazilian Culture. Her research introduces a critical approach to Ethics assembled during a thorough excavation of the modern onto-epistemological  grounds. She has published Toward a Global Idea of Race (University of Minnesota Press, 2007) and her second book The Scene of Nature: The Racial Bounds of Law and Justice is due to be published shortly. She has been an active member of the US American and International scholar communities, served on editorial boards and as a manuscript reviewer for leading inter-disciplinary journals and is an active member of professional associations such as the Latin American  Studies Association, the American Law and Society Association and the LatCrit-Latino (a critical race theory collective).